Big brands too often are treated as villains. But now major global brand Procter & Gamble (P&G) has taken a heroic step by taking a stand for embryo babies and their adoptive parents. The changes for its employees will take effect Jan. 1, 2019.
Quoting from an article this month in the Cincinnati Business Courier:
“…Employees will be reimbursed for eligible expenses up to a maximum of $5,000 per … embryo adoption … with a family maximum of $15,000 during a 12-month period.” (emphasis mine)
What’s more, adoptive parents will be eligible for 16 weeks—count ‘em—of paid leave.
Never before have I seen a global company with $66.8 billion in annual earnings take such a proudly public stand on the topic of family planning, and embryo adoption in particular. Whereas many public organizations and figures deride embryo adoption as a last-ditch effort of the pro-life community to sway the hearts and minds of the public, P&G sees it for what it is: a legitimate and important option for couples seeking to grow their families.
"Support at work means recognizing everyone has a life outside of it, and this requires flexibility from both the employee and the employer,” notes P&G spokeswoman Katie Stahlheber in the article.
That’s precisely it. Those of us who are parents ideally love what they do at work, as I do. But at the end of the day, those professional goals must align with life at home.
If you want to support P&G for taking a stand in favor of embryo adoption, you can purchase these P&G brands—which include Pampers and Luvs diapers, Tide detergent, Crest toothpaste and Old Spice deodorant. You can also share this blog post to tell a friend.